Parker, Rachel
Parenta, Oleg
Explaining contradictions in film and television industry policy: ideas and incremental policy change through layering and drift

1960s

• Australia needs identity
• Less connection between Australia and Britain
• Cultural nationalism
• High ratio of Australian productions on pay TV

1980s

• 10BA

Today

• Free trade agreements all around
• Lure foreign film production to Australia
• Low ratio of Australian productions on pay TV
• PayTV probably overtakes free-to-air TV
• Policy embraces internationalism

Australian film and TV industry (AFTI) drifts gradually from cultural nationalism to internationalism.

“Australian film and television policy is a case of incremental change through ‘layering’ and ‘drift.’”