Carson, Don
Environmental Storytelling Part III: Lessons Learned in the Virtual World (01.03.2010)

“Probably the most devastating blow comes when artist tools are so un-enjoyable to work with that they discourage experimentation. If your artists are unwilling to play with the tools they are given, then there is no chance that any visual innovation is possible for your product.”

“Probably the hardest thing to come to terms with while designing an aesthetically holistic virtual world was handing the keys and future of its design to its members.”