Weiler, L ~ Lance Weiler explains why filmmakers should expand their films into a “storyworld.”

storyworld

storyworld

“Storytelling is going through an evolution. The impact of new technologies combined with an audience that has more control over its media is challenging everything from revenue models to authorship.”

“The way I write has fundamentally changed.”

“The Concept Of Story Architecture: What was once a single-format design for me is changing. I now consider my process akin to architecture, where storytelling, technology, gaming, delivery and experience design work together to serve the stories I wish to tell. The process starts with the creation of a storyworld bible, a document that provides an overview of the experience that I wish to create.”

“What’s interesting is that story architecture borrows from a number of other industries. For instance there are elements of “beta testing,” where the audience comes in and tests the storyworld similar to the practices of software developers. There is the creation of a storyworld bible, which has similar elements that are found within the game bibles often used by the gaming industry. Finally there are flow and mapping phases that are similar to how Web sites are designed. Overall these design elements are intended to help make the storyworld engaging and social. ”

Cinema has had a good run. It came of age in the last century. And don’t get me wrong — I’m not declaring the death of cinema, I’m merely suggesting that storytelling is adapting for a new century, one in which the world is connected in ways never before possible. But ironically, in order to go forward we are drawing from a precinema past, when the art of storytelling was an experience and its authorship was not held by one but many. A time when stories were freely passed from one individual to another, and along the way embellished by those who told them.

Weiler, L ~ Lance Weiler explains why filmmakers should expand their films into a “storyworld.”

About the author

Woitek Konzal

Producer, Consultant, Lecturer & Researcher. I love working where technology meets media in novel ways. Once, I even won an Emmy for digital innovation doing that. Be it for a small but exciting campaign about underground electronic music collectives or for a monster project combining two movies, various 360° videos, 72 ARG-like mini puzzles, and a Unity game, all wrapped up in one cross-platform app – I have proven my ability to adapt to what is required. This passion for novel technologies has regularly allowed me to cross paths with tech startups – an industry and philosophy I am all set to engage with more. I intensely enjoy balancing out my practical work with academic research, teaching, and consulting. Also, I have a PhD in Creative Industries, a M.Sc. in Business Administration, and love to kitesurf.

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